Google Creative Lab: Rebrand
Created with a team of designers, writers, programmers, and motion designers at the Creative Lab.
Here’s how the logo system and brand show up on the website:
Here’s how the logo extends to Search Labs:
Labs.Google is Google’s home for the latest AI experiments and technology. It’s a destination housing Google’s bold and responsible AI projects where you can see and shape the latest tools and experiments, view the latest Lab Sessions, and see what’s going on in our Labs.google community. Google Search Labs is an initiative from Google to provide new capabilities and experiments for Google Search in a preview format before they become publicly available.
Credits:
Google Creative Lab
Creative Director: Steve Rura
Logo Designer: Daniel Frumhoff